We’re looking for a highly skilled Content Copywriter to script the video and interactive content that powers Menssano’s cognitive behavioral therapy (CBT) and life skills training programs.
Reporting to the Content Producer, you will be the creative voice of our digital interventions, responsible for writing compelling, relatable scripts for college students. You will work in lockstep with our Clinical Content Specialists, who will provide the clinical frameworks, core psychological information, and therapeutic guidance. Your challenge is to translate her clinical expertise into engaging video scripts, interactive branching dialogues, quizzes, and guided practices that resonate with Gen Z, all without sacrificing the evidence-based integrity of the protocols.
What You'll Do
- Write Video Scripts: Draft compelling, conversational scripts for animated and live-action videos across our portfolio including for our MoodLift programs (such as Rel@x, GoodEnough, and Moodpep).
- Develop Interactive Content: Write the copy for in-app text, interactive sessions, guided CBT exercises, quizzes, and weekly text-based check-ins that guide students through everything from interactive shorts (2 minutes) to 4-to-5 week programs.
- Translate Clinical Science: Partner directly with our Clinical Content Specialists to digest dense psychological concepts, research, and CBT protocols and turn them into accessible, student-friendly language.
- Nail the Tone and Voice: Establish and maintain an empathetic, authentic, and engaging voice that speaks to college students, not at them. Seamlessly integrate modern communication styles (including context for infographics, memes, and GIFs) into the learning experience.
- Collaborate with Production: Work closely with the Content Producer, motion designers, and video editors to ensure your scripts are executed seamlessly on screen and fit within production constraints and timelines.
- Iterate and Refine: Actively participate in the clinical review process. Incorporate feedback from our Clinical Content Specialists to protect clinical fidelity, and revise copy based on student usability testing and engagement data.
Role
Menssano was founded by leading mental health researchers to address the rising rate of mental health challenges among young adults. Our founder, Ron Kessler, has been the most cited researcher in psychiatry worldwide for two decades and leads the World Health Organization's World Mental Health Surveys and the International College Student initiative.
We bring the best-validated interventions from researchers around the world into one integrated system. Validated precision treatment rules match each student to the intervention most likely to help them. Our first suite, MoodLift, delivers digital interventions for common mental health issues facing college students, in partnership with campus counseling centers.